And of course, the rest is history. Soon people everywhere were quick to choose Stove Top stuffing instead of potatoes...
Seeing that old General Foods logo was one of those, "Oh, yeah I remember that thing" kinda moments.
If you're wondering what happened to General Foods, they merged with Kraft back in 1990.
Anyway, when Stove Top was introduced it didn't have the market to its self for very long. Almost immediately there were competitors, like Uncle Ben's Stuff'n Such seen in this 1973 ad...
Uncle Ben's Stuff'n Such didn't last. Maybe it didn't catch on since it was baked, and took longer to prepare than Stove Top. Or maybe it failed because it was called Uncle Ben's Stuff'n Such.
Although Uncle Ben had another bold new product back in 1973 up his sleeve, Uncle Ben's 5 Minute Rice & Gravy...
Rice and gravy in the very same box was probably a product ahead of its time. I still don't think the world is ready.
